01 mar
Project Growth
Argentina
Our client, a purpose-driven brand, is seeking a Growth Marketing Specialist to drive top-of-funnel brand positioning, lead generation, and customer acquisition strategies. This role requires expertise in marketing automation, search, social, and content marketing, with a focus on performance-driven outcomes. If you have a strategic mindset and thrive in optimizing campaigns for growth, we encourage you to apply.
Location: Fully-Remote (Work from Home), 9 AM - 5 PM EST
Key Responsibilities
- Brand Positioning & Awareness: Understand the brand's vision and contribute to its positioning through top-of-funnel strategies.
- Lead Generation & Customer Acquisition: Develop and implement strategies to drive demand generation,
customer acquisition, and retention.
- Marketing Automation: Leverage HubSpot to automate marketing processes, track performance, and optimize campaigns.
- Trend & Insights Analysis: Stay up to date with industry trends, platform changes, and insights to enhance campaign effectiveness.
- Performance Marketing: Execute and measure campaigns across search, social, and content marketing with a strong focus on performance metrics.
- Content Distribution Strategy: Ensure content is effectively distributed across all necessary channels to maximize reach and engagement.
- AI-Driven Optimization: Utilize AI tools to enhance marketing processes, improve targeting, and optimize performance.
What Success Looks Like
- Effective Lead Generation: A steady flow of qualified leads and optimized customer acquisition strategies.
- Seamless Automation: Well-integrated HubSpot workflows that improve efficiency and lead tracking.
- Data-Driven Decision Making: Regular analysis of marketing performance leading to continuous campaign improvement.
- Increased Brand Visibility:
Successful execution of growth marketing strategies that expand reach and engagement.
Qualifications
Experience
- 3+ years experience in growth marketing, lead generation, and performance-driven campaigns.
- Strong background in HubSpot for marketing automation and CRM integration.
Skills
- Deep knowledge of search, social, and content marketing with a strong focus on performance optimization.
- Proficiency in AI tools to enhance marketing efficiency.
- Excellent written and verbal English communication skills.
- Strong analytical mindset with the ability to track, measure, and optimize campaign performance.
Preferred Skills
- Experience with paid ad campaigns is highly advantageous.
Traits
- Self-motivated and results-driven with a passion for scaling brand growth.
- Organized and capable of managing multiple campaigns simultaneously.
- Adaptable and forward-thinking, eager to implement new marketing technologies and trends.
Opportunity
This is an exciting opportunity to play a pivotal role in scaling a purpose-driven brand through strategic growth marketing. As a Growth Marketing Specialist, you will drive lead generation, optimize marketing automation, and help shape the future of the company’s marketing strategy. If you thrive in a fast-paced environment and are passionate about growth marketing, we encourage you to apply.
Application Process:
To be considered for this role these steps need to be followed:
- Fill in the application form
- Record a video showcasing your skill sets
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